Business Web Site Design for Carroll's Transport Warehousing & Logistics Auckland

Posted on Jul 26, 2010 in Business, Web Site Design


Duffy has just completed the website design for one of Auckland’s leading businesses in the Transport Warehousing and 3rd Party Logistics industry Carroll’s.

The design objective:
– To communicate the history of Carroll’s, a family business with an outstanding reputation
– To let the staff ‘speak’ about their ‘love for their jobs’, hence why they have been with the Carroll’s for decades.
– Use pictures to visually communicate ‘what they do’ in an interesting way (‘Pictures say 1000 words‘)
– Highlight the ease of working with Carroll’s, that working with Carroll’s is ‘easy’, ‘they go the extra mile’, because working with Carroll’s you are working with and are part of a ‘family’.

“Duffy Design was referred to me by two other companies we have dealings with. Belinda has just completed our new website and I cannot speak highly enough of her. The end result is exactly what we were looking for. We are a Transport Warehousing Company and when we started on this project we knew the direction and feel we wanted. Belinda clearly listened, she went about understanding what we do, how we do it and why we are different. I feel this was the key and coupled with her great design ability, we received a website that doesn’t look like it has come off a factory production line. Belinda thankyou for all your patience with me.”
Chris Carroll