Archive for March, 2011

Product label design for ‘Yellow Diamonds’ wonder pill

Thursday, March 10th, 2011

Product Label Design - Yellow Diamonds by Duffy Design Auckland

Duffy’s ‘designer label’ for Osmosis’s new yellow wonder pills, aptly named ‘Yellow Diamond’s, with inspiration from Ben Harper’s song, ‘Diamonds On The Inside’.

The bottle sticker design needed to look classy and sophisticated. The label uses a clear holographic foil that shimmers with particles like a diamond – a very cool bottle label design.

So what makes these pills wonderful? They contain a proprietary blend of beneficial nutrients that activate our cells to stimulate the production of adenosine triphosphate (ATP), the fuel for our metabolism and all cellular activity. Yellow Diamonds take free fatty acids (fat) and convert them into energy while allowing our adrenals to rest! Increasing energy, focus, metabolism, burning fat, removing toxins, lowering bad cholesterol, and curbing your appetite by stabilizing blood sugar.

“Duffy Design is a long awaited and desperately needed player to Auckland’s design space.
This past November we incorporated our Osmosis Skin Care business from Colorado. For a few months Kay and I really struggled to find a local company that delivers the same level of excellence we were accustomed to in California.
Duffy may be a boutique operator but Belinda truly offers the same level of quality of “design intelligence” as any of her counterparts in LA.
Belinda has an amazing ability to take a crude concept and deliver true inspiration in a very short period of time.”

Jack Savas, Director, Osmosis Skin Care New Zealand.

www.yellowdiamonds.co.nz

Interior Design Website Design – Alizarin

Thursday, March 3rd, 2011

Interior Design Website Design Alizarin

Hot off the Duffy cutting room table – a new website for Alizarin Interior Design.

The web design creative is based on the idea of fabric selvages, with each page of the site having it’s own unique colour scheme.

A true reflection of Ali Daniel from Alizarin’s prowess, developing colours schemes and interiors designed, from the benchtop to the roof colour all working in harmony.

“I approached Belinda Duffy of Duffy Design to design my new website after viewing her creative and diverse portfolio.

My brief to Belinda was for a visually appealing, informative and functional website. During our initial discussion she suggested using images as well as text to show how each aspect of the design process works, and also how colour and fabrics could be used as a repeating theme on each web page to reflect the nature of my business. These were both original ideas which evolved further as the website was developed.

Belinda communicated with me on a regular basis, ensuring that I was happy with each page design. Nothing was too much trouble – she was incredibly patient with all the minor tweaks and time required to get the web pages perfect before the site went live; never once losing her sense of humour! It has been a most rewarding journey to see the website come to fruition.

I am delighted with the end result which is a testament to her creative flair, attention to detail and professional approach.” Ali Daniell.

www.alizarininteriordesign.co.nz