Shopping Mall Branding for the new Food Pavilion at Manukau Supa Centa.
Duffy created a new identity for the Manukau Supa Centa eatery, the brief to create an identity that reflected the melting pot of flavours at the Pavilion. Duffy also created the campaign graphics for the Flava of Manukau best recipe competition.
Wayfinding signage design for the amenities at the new Food Pavilion at Manukau Supa Centa has just been completed by Duffy Design.
The design comprising of a 7 metre custom wallpaper design based around a Maori inspired koru design, fused with typography themed around terms relating to Manukau and New Zealand.
This pattern was also applied to the Mens, Womens, Baby and Disabled icons.
Shop branding and Window Graphics by Duffy for The Rub.
The Rub, a stunning new Drop-in Health Massage addition to Broadway, Newmarket.
Duffy designed the logo design, loyalty cards, lightboxes and window graphics. The brand identity, a fusion of a ‘tree’ design that was worked through from the Interior Design linking the woven hessian panels with the tree pattern on the windows, lightbox and in the hand shape in the ‘u’ of Rub. A fun project!
“Belinda understands the importance of retail branding in drawing customers in to our store.
She delivered a brand that was fresh and original, while incorporating well with our store fitout.
The brand, original pattern and graphic elements for our store windows and print material are fantastic. Above all they work for us everyday.” Chris Burt, Owner.
