New brand identity reflects portrait photographers style

MICHELLE MOIR’S THRIVING PHOTOGRAPHY BUSINESS OF 20 YEARS HAD A WEBSITE AND BRAND THAT FAILED TO ALIGN SUCCESSFULLY WITH HER BUSINESS. IN HER PHOTOGRAPHY SHE SEAMLESSLY DRILLS DOWN TO REVEAL THE ESSENCE OF CHILDREN, FAMILIES AND ELDERS IN HER TIMELESS IMAGES.

Duffy Design undertook a new brand design and website to better reflect Michelle Moir’s photography. Using classic photography books as inspiration Duffy Design redeveloped the brand and then applied that to the website.

The website now engages potential clients by immediately drawing them in at an emotional level. The simplicity of the design allows the Michelle’s images to be the focal point.

The new brand design was launched with a branded email offer to all clients of Michelle’s. The email used the software Mailchimp to easily distribute and track data. Michelle says, “The response has been amazing, shoots were being booked last night and lots of activity on the site, …. And people are forwarding the promotion on. Am off to drink some more champagne, still can’t believe we did it!”


NEW BRAND IDENTITY DESIGN

Brand Identity Design Photographer Michelle Moir


STATIONERY DESIGN

Michelle Moir Business Cards

New Brand Identity Stationery


GIFT VOUCHER DESIGN

Photography Gift Voucher Michelle Moir

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WEBSITE DESIGN

New Brand Identity

VIEW SITE > MICHELLEMOIR.COM

 


EMAIL LAUNCH DESIGN

 

Email Launch Design

 


XMAS CAMPAIGN EMAIL DESIGN

Custom Xmas Email Design

 


MOTHER’S DAY CAMPAIGN EMAIL DESIGN

Mothers Day Email Newsletter Design

 


PORTRAIT MINI SESSIONS EMAIL DESIGN

Portrait Photographer Email Campaign


CLIENT TESTIMONIAL

“Belinda Duffy – where to start with how fabulous you are.
You immediately understood my work and the vision I had for my new website. You made my ideas become a beautiful visual reality through your gentle, creative and intuitive approach.
To work with you has been an absolute pleasure and inspiration. You calmly and patiently guided me through what seemed a very daunting project, and without you I could never have done it.
It has been a privilege to work with your creative vision and absolute professionalism.
You really are ‘The Best of the Best’.”

Michelle Moir