SIDART RESTAURANT
Restaurant branding for SIDART Ponsonby
AWARD-WINNING CHEF SID SAHRAWAT COMMISSIONED DUFFY TO CREATE RESTAURANT BRANDING FOR HIS NEW FINE DINING RESTAURANT IN PONSONBY, AUCKLAND.
The Brief for the Restaurant logo design was to create a restaurant brand that was something quite different to match his ‘creative cuisine’ aptly named ‘Sid’ ‘Art’. Sahrawat is one of New Zealand’s most exciting chefs, passionate in his kitchen to the point of obsession, Sid has worked hard to make the SIDART experience truly memorable for his diners.
Sahrawat changes his degustation-only menu each week, and you have no idea what you’ll be eating until each plate arrives. It’s an approach that works well with his food – Sahrawat’s best dishes are playful and delicious. Seasonal New Zealand produce is combined with classical and new age techniques to achieve culinary perfection.
Sidart has won Metro magazine’s Best New Restaurant for 2010 and Best Dish for 2011. Sidart is the runner up Fine dining restaurant for Metro 2013 and was nominated for best short drinks list, best chef and top 10 restaurants in Auckland. Cuisine magazine has nominated it in its 50 best New Zealand Restaurants for 2011. Sid was also a guest judge for the second season of Masterchef.
RESTAURANT BRANDING
RESTAURANT EXTERIOR LIGHTBOX