Travel web site design lures fly fisherman
CASTABROAD SPECIALISTS IN BESPOKE FLY FISHING HOLIDAYS WERE READY TO TAKE THEIR TRAVEL WEB SITE DESIGN TO THE NEXT LEVEL OF PROFESSIONALISM.
The design process started with Duffy distilling the content from their standing website into wireframes. This allowed the client to simplify his offerings to clients and for Duffy to create a more graphic layout with icons and limited copy to sell the amazing itineraries to potential clients.
The new site features New Zealand’s top lodges showcased with fantastic imagery, impressive itineraries and a sophisticated calculator allowing users to plan their holidays online and receive an instant quote, all cleverly built with a CMS allowing the client to update the site themselves.
VIEW SITE > CASTABROAD.COM
“Duffy made its introduction and first grabbed our attention through a website they had previously designed www.boatshed.co.nz. The site was clean, easy to navigate and had set a level of credibility to match the service it was advertising, which became the mantra of the project in creating Castabroad’s now live and functional tool – www.castabroad.com
From first contact, ideas & expectations were quickly extracted from us by Belinda and a brief was drawn up. From there the project grew as we were introduced to options that could be integrated into the website, and before we knew it Belinda had designed what we believe to be the best NZ resource for what we do.
A customised and very sophisticated (behind the scenes) calculator proves for simple online enquiries to be quoted in real time exchange rates to the visitor.
Imagery, being the most important facet of online advertising was maximised with wall to wall panoramas of our incredible NZ scenes shown in a slideshow, different on every page. No need for a gallery page here – the whole site is a hi-res gallery!
The CMS used is WordPress, simple to use and available on any platform – whether we want to update something from our offices in Wanaka or even an iPhone on the riverbank, we can.
Timing is everything, and Duffy Design was flexible to our availability during busy spells in our offices and we simply picked up and carried on when we could.
Open and transparent quotations, the best of design talent, fair and honest opinions and fulfilling expectations is a given with Duffy Design – Highly recommended, in fact we have already recommended Duffy Design.”