Wayfinding design & custom wall art for Tauranga mall upgrade
BAYFAIR MALL IN MT MAUNGANUI IS THE SHOPPING MECCA OF THE BAY OF PLENTY. DUFFY WAS COMMISSIONED TO DESIGN CUSTOM WALL ART FOR THE PARENTS ROOM, A CORRIDOR MURAL DESIGN AND WAYFINDING DESIGN FOR THE AMENITIES AND THROUGHOUT THE SHOPPING MALL.
Taking reference from the fabric choices used in the new fit-out, the landscape and wildlife of the area, Duffy crafted giant pieces of custom wall art with a fresh colour palette. These custom mural designs were then reduced and replicated as wallpaper in the nappy changing area.
More recently Duffy re-designed the Wayfinding Signage for the Mall to create a more homogenous aesthetic for the interior.
CUSTOM WALL ART
CUSTOM MURAL DESIGN
WAYFINDING DESIGN – AMENITIES
WAYFINDING DESIGN – SHOPPING MALL
“The parents’ room and amenities upgrade has set new standards in design in the region-Incorporating graphic’s that show case the regions iconic images, The new facilities are a refreshing addition to the Bayfair retail mix and show case innovative design that provides function, great aesthetics and unique sustainable green features. Since the opening the new facilities have been heavily used with continued positive feed back for the users on how great the facilities are”